15 - 17 October, 2019
Hamburg Marriott Hotel , Hamburg, Germany
Hamburg Marriott Hotel , Hamburg, Germany
Conference Day 1
8:20 am - 9:00 am Registration and welcome coffee
9:00 am - 9:15 am Opening remarks by the chairman
9:15 am - 9:45 am KEYNOTE | A ROADMAP FOR NEW DEVELOPMENTS AND STEADY GROW
• High quality market overview – current status of the market and future developments
• Trends and expectations
• A true vision – Where will be in 15-20 years
9:45 am - 10:15 am HEAD INJURY CRITERIA (HIC) VS. AIRLINES
• EASA mandate for HIC compliance
• What are the deadlines for airlines
• How can we modify cabin interiors to achieve HIC compliance
10:15 am - 10:45 am Match & Meet
Identify your group while at the same time getting to know many of your peers
in a short amount of time.
10:45 am - 11:15 am Coffee break and networking
11:15 am - 11:45 am CABIN OPERATIONAL SAFETY WITHIN CABIN DESIGN
• The airlines strive for innovative cabin products and push their boundaries to enhance the
passenger experience
• The Certification bodies are struggling to keep up with innovation and are lagging behind,
requiring from the airlines to use safety management systems and risk assessment
• Often, for confidentiality reasons, the cabin experts in risk assessment are kept out of the loop
until the last minute, leaving the airlines struggling to get approval for equipment on the latest
stages of installation
• This presentation will highlight some of the errors made and encourage full collaboration at an
early stage
11:45 am - 12:15 pm CHANGE MANAGEMENT OF AIRCRAFT VARIANTS
• Configuration differences
• Emergency equipment locations
• Managing of SOP’s
12:15 pm - 12:45 pm THE DEVELOPMENT OF SEAT STANDARDS AND THEIR USE IN CERTIFICATION
12:45 pm - 2:15 pm Network luncheon
2:15 pm - 2:45 pm DESIGNING IN TECHNOLOGY TO DIFFERENTIATE THE PASSENGER EXPERIENCE
• Lighter seats that are easier to maintain
• Ergonomic position of passenger interface peripherals
• Single consistent design language for an improved passenger aesthetic
2:45 pm - 3:15 pm HBC - Higher Business Class: exit strategy from First Class?
- Decreasing trend for First Class doesn't mean less "First Class" travellers
- Business vs. First resource consumption: footprint, weight, amenities...
- HBC - Higher Business Class: the "balanced approach" for "First Class" travellers and more
3:15 pm - 3:45 pm INNOVATION EMBEDDING PERCEIVED QUALITY
3:45 pm - 4:15 pm Refreshment break
4:15 pm - 4:45 pm FLYING FOR ALL
• Will disability and an aging population be the trigger to reconfigure the cabin?
• Is aviation willing to facilitate the most vulnerable in society to fly
• £8 trillion global disposable income ignored by airlines. Why?
• How does aviation describe air travel to their ageing parents?
4:45 pm - 5:15 pm INSIGHT TO INCREDIBLE
• Change is at the heart of staying close to your customers whilst also attracting new ones
• It’s the fuel of business and the opportunity to streamline the delivery of services. Change is
certain but how to change is often uncertain
• With good insight, change can be effective, delightful and competitive
5:15 pm - 5:45 pm Panel Discussion | IMPACT OF PRM ACCESSIBILITY ON CABIN LAYOUTS AND SEAT DESIGN
• Requirements: legal, moral, economical, ...
• New developments allowing wheelchairs on board
• Court actions in the US driving change, impacting other parts of the world
• Impact on LOPAs, Safety / Egress, airline operations