Objectivity Ltd., established in 1991, is a values-driven IT partner specialising in bespoke software. We employ innovative thinking and decades of expertise to help our clients leverage the latest technologies, such as the cloud, AI, ML, data science, driving digital transformation. We create Win-Win solutions for all our stakeholders, always aiming to create the most fit-for-purpose digital solutions. Our retail clients own the IP of solutions we design and deliver based upon specific requirements, aimed at meeting the business outcomes for each project.