Ada Mockutė Jaime

Chief Marketing Officer Nordcurrent

Ada Mockutė Jaime is the Chief Marketing Officer at Nordcurrent, the largest Baltic video game development and publishing studio. With over a decade of marketing leadership across finance, tech, and consumer goods, she brings a data-driven and community-focused approach to gaming. Previously, she led marketing and customer intelligence at Luminor Group and served as CMO at Citadele Bank, driving brand growth in competitive markets. At Nordcurrent, Ada is focused on strengthening the company’s global brand, fostering player-driven content and communities, and expanding in key markets like Asia, North America, and Europe. She is passionate about championing diversity and inclusion in gaming.

Conference Day 2 - 10th September 2025

3:30 PM Afternoon Plenary Panel Discussion – Building for Longevity: Sustaining Success in a Competitive Gaming Market

A panel of seasoned professionals will discuss what it takes to sustain long-term success in the ever-changing gaming industry. From navigating economic pressures to maintaining player engagement over time, panellists will share practical strategies and lessons learned from their careers such as:

  • Overcoming challenges posed by market saturation and competitive pressure.
  • Navigating evolving marketing trends such as the use of user generated content.
  • Building resilience and adaptability to thrive in a dynamic gaming environment.

Check out the incredible speaker line-up to see who will be joining Ada.

Download The Latest Agenda