THE WORLD'S ONLY EVENT FOR
GAME PUBLISHING AND MARKETING LEADERS

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Joel Edström

CEO The Gang Studios

Joel joined The Gang as Strategic Platform Director, overseeing The Gang's footprint on UGC platforms and designing suitable and sustainable business models. As of 2024, Joel acts as CEO of The Gang's internal development studio, The Gang Studios. The Gang Studios has +60 games on UGC platforms, two games on PC/console, and a slate of +10 games in the upcoming 5 years.

Conference Day 1 – 9th September 2025

5:00 PM Afternoon Plenary Panel Discussion – Charting Your Own Course: Mastering the Art of Self-Publishing

This dynamic panel discussion delves into the unique challenges and opportunities of self-publishing. Industry leaders will share best practices on how to prioritise tasks effectively, allocate budgets wisely, and select the best platforms for publishing success by:

Defining priorities and streamlining workflows to maximise publishing efficiency.
Developing budget strategies that balance creative ambition with practical constraints.
Assessing how to publish a multi-platform game.

Check out the incredible speaker line-up to see who will be joining Joel.

Download The Latest Agenda

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