This panel focuses on the importance of strategic planning in the critical pre-launch and immediate post-launch phases. Experts will share insights on how to use and identify crucial data points and key metrics to shape effective launch strategies, ensure optimal player engagement, and adapt to initial feedback by:

• Building pre-launch strategies informed by actionable data and predictive metrics.
• Analysing early player data to refine post-launch tactics.
• Adjusting strategies in response to initial performance insights for better outcomes.