Every player experiences games differently—whether due to language, culture, ability, or even temporary factors like fatigue – and so as the panel title states there is no such thing as a ‘typical user’. As games become more immersive and personalised, localization leaders can be at the forefront of making sure no player is left behind. But how can studios improve accessibility, diversity and inclusion without drastically increasing costs? Join this panel to explore:

-        The evolving role of localization in personalisation and accessibility

-        How AI is being used to identify biases and refine game content

-        The unique opportunities in gaming to customise player experiences

-        Practical ways to improve readability, user accessibility and inclusivity for all players

-        Why the gaming industry must consider neurodiversity both internally and in player experience