Kelly McManus is the Director of Client Relations at CPI, where she leads the Client Relations team and brings over 14 years of expertise in intellectual property (IP) management. With a deep understanding of the complexities surrounding patent and trademark portfolios, Kelly works closely with organizations worldwide to streamline operations, enhance data quality, reduce risk, and boost revenue. She continually advises on best practices, ensuring clients remain competitive in evolving markets. Throughout her tenure, Kelly has been instrumental in refining CPI’s client support strategies and product development to meet the needs of a global client base. Her collaborative leadership and technical expertise have established her as a trusted partner in navigating complex IP challenges and building strong, lasting client relationships.
This session will shine a light on the often-overlooked expenses and challenges that arise when managing IP portfolios. Participants will share experiences and insights into the hidden costs driving up their IP spend, such as lead causes of missed deadlines & loss of IP rights, foreign filing inefficiencies, unexpected charges, and integration hurdles following acquisitions. The discussion will also highlight the impact of strategic portfolio management, reliable data quality, and targeted automation on cutting these hidden costs. By exploring these themes, attendees will walk away better equipped to optimize their portfolios without compromising on quality or efficiency.
Key Takeaways:
Check out the incredible speaker line-up to see who will be joining Kelly.
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