Edward Chang

Senior Account Executive CounselLink

Agenda Day 1

11:40 AM ELEVATING LEGAL’S WORTH – EMBEDDING THE LEGAL TEAM AS A CORE PART OF YOUR BUSINESS THROUGH EDUCATION AND REPOSITIONING

You, the head of legal operations, already know that the legal team should be a core part of the business or that the legal team's work supports the entire organisation and brings value to all departments. However, your internal clients do not always see the legal team in this way, constantly reaffirming them as a cost centre. It is essential to educate internal clients and demonstrate the value the legal team offers them. Some innovative teams have begun using storytelling and data to highlight their value add to the wider organisation. In doing so, they have achieved stakeholder and senior buy-in to new legal team upgrades as their worth is now visible to the wider organisation.


  • Listen to success stories where legal teams have utilised a storytelling approach to explain the value added to the business
  • Discuss how best to improve value demonstration whether in contract negotiation or improved efficiencies
  • Assess the gap between perception and reality to know how best to improve the team's value proposition

Check out the incredible speaker line-up to see who will be joining Edward.

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