Florian Blaesche

Director of Player Experience Wooga

A seasoned player experience leader with a passion for promoting business growth by breaking silos and implementing a player-centric approach. As Director of Player Experience at Wooga, he is responsible for creating innovative player experiences that significantly enhance player engagement and retention.

Florians self-described focus lies on enhancing every stage of the player journey. With a 20-year background in player experience across PC, Console and Mobile, he is committed to delivering outstanding experiences across all touchpoints. His approach integrates strategic insights with operational excellence to ensure that every interaction contributes to exceeding player expectations, driving loyalty and bringing long-term business success.

Main Day 2 - Wednesday 11th September

1:45 PM PRESENTATION: Building a 1 Billion Dollar Game by Fostering a Community of Female Hardcore Gamers

We will dive into how Wooga crafts engaging player experiences for their niche hardcore gaming audience.
Establishing a player-centric approach that brings value to both the player and the business.
How does Wooga know what the players want and how they build features that cater to their players motivations. How to make players continuously care about what is on offer, both in and outside of the game.
Thinking beyond the game and making players care about the Community.

Check out the incredible speaker line-up to see who will be joining Florian.

Download The Latest Agenda

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QUESTIONS?

Address: IQPC Ltd, 129 Wilton Road,
London SW1V 1JZ
Telephone: 44 (0) 207 368 9300
Fax: 44 (0) 207 368 9301
Email: enquire@iqpc.co.uk