Gasper Jager

Head of Creative Production Ten Square Games

Gaลกper is a creative professional with over 13 years of experience in various entertainment fields. Curiosity for learning has taken him from photography to high end commercial video production and in the latest years to gaming. He has been focused on creative production for the past 8 years, first in Outfit7 and currently heading the creative production team at Ten Square Games. Having a very strong technical background, hands-on production experience and a great passion for creative innovation, he is always pushing for new ways to speed up production and use the latest tools available to innovate and produce what was not possible before. He is a strong advocate that while you need to pay close attention to competition and what is already working, you must always look for ways to innovate, so you can strive to become a leader, not just a follower.

Main Day 1 - Tuesday 10th September

4:10 PM PANEL: Engaging with Our Players and Building Communities: From Discovery to Loyalty

  • Understanding Your Audience: Highlighting the importance of demographic research and niche market identification in game development for targeted player engagement.
  • Crafting the Right Message: Tailoring content and messaging to resonate with specific groups, with examples of successful strategies that boost game revenue.
  • Advocating for community marketing as a cost-effective alternative to expensive branding, discussing the ethics and necessity of sales through community platforms.
  • Content Creation & Distribution: Creating and sharing content that captures the game's essence, with user-generated content strategies to boost engagement and retention.
  • User Acquisition: Using an omnichannel approach, including social media and influencers, to drive engagement and revenue
  • Community Building for Engagement: Building and nurturing game communities for player satisfaction and loyalty, discussing digital ownership and player-driven economies for sustainable gaming.

Check out the incredible speaker line-up to see who will be joining Gasper.

Download The Latest Agenda