Sebastian „Buddy“ Fleer is an accomplished leader with about 20 years of experience in the games industry, specializing in Product Strategy, Business and Live Operations. He is passionate about creating immersive and profitable gaming experiences that endure. His expertise encompasses driving product success, excellence in live operations, significantly increasing profitability, sustainable user engagement, and comprehensive strategic planning. He adeptly guides teams from ideation to execution, leveraging market insights to enhance product strategies and significantly increase margins and engagement. His key expertise includes leading product strategy, roadmap creation, target market segmentation, and monetization across whole portfolios, including improving team structures and processes, innovating revenue models, player engagement strategies, and forecasting methods. Sebastian fosters effective working relationships with globally dispersed teams, co-dev and outsourcing partners, stakeholders, and boards. He leverages his knowledge and skills to mentor and consult for various projects and teams in the industry. As a mentor, he helps several indie teams achieve their goals, grow their potential, and navigate investment and publishing opportunities. As a consultant, he advises on product, business, live ops, production, and investment topics for various clients and partners, both inside and outside the games industry. Sebastian’s mission is to share his insights and best practices to elevate the profession and focus of product leaders and management within the games industry, driving sustainable growth and success in dynamic gaming environments.