Trevor Burrows

Head of Product for Farm Heroes Saga King

Main Day 2 - Wednesday 11th September

3:35 PM PANEL: Capturing a Loyal Audience of Players to Grow a Live Service Franchise

  • Analysing successful live service games that have adapted to these challenges, showcasing strategies that worked. This section will provide real-world examples of games that have managed to grow and maintain a loyal player base through innovative business models, engaging content strategies, and a commitment to balancing the needs and desires of their community.
  • Balancing Old and New Players: Crafting strategies to maintain an appealing, engaging environment (and content) for both veteran players and newcomers.
  • Expanding the Product to Win Back Players: In a competitive market, it's vital to continuously innovate and adapt to win back players who may have drifted away.
  • Adapting Business Models: Discussing the need for evolution in business models to thrive in a diversified entertainment ecosystem. In an age where no single game can dominate player time, it’s crucial for live service games to find innovative ways to integrate into players' lives, offering value that encourages loyalty and regular engagement.

Check out the incredible speaker line-up to see who will be joining Trevor.

Download The Latest Agenda