Abhi Shah

Product Leader & Sr Director 2K

Day 2 - Wednesday 30th April, 2025

11:05 AM Designing Roadmaps and Content Strategies for Sustained Player Engagement

This talk explores the challenges and strategies behind designing a robust content schedule that map to the seasonality of unique licenses like the WWE. Learn more about how player insights and real-world events shape an evolving live services roadmap that keeps the community invested year-round, sustaining player engagement.

Check out the incredible speaker line-up to see who will be joining Abhi.

Download The Latest Agenda