Jonathan Lander

Former Senior Vice President, Global Product and Publishing Operations Bethesda Softworks

Day 1 - Tuesday 29th April, 2025

10:05 AM Fireside Chat: How Live Games Can Compete for Players in the Current Entertainment Landscape

  • Crafting Player-Focused Game Products: Explore how studios of all sizes can design and manage live game products that resonate with players, aligning game mechanics with player needs while scaling live operations to balance innovation and resources.
  • Player-Centric Strategies Across Platforms: Discuss how to use player data to shape engaging multi-platform experiences that foster loyalty and drive long-term retention in today’s interconnected gaming ecosystem.
  • Standing Out in a Crowded Entertainment Landscape: Examine strategies for live service games to capture player attention and engagement amidst competition from streaming platforms, social media, and other interactive media.
  • Expanding Universes Through Transmedia Storytelling: Discover how leveraging transmedia storytelling and cross-media partnerships can enhance brand visibility, deepen player connection, and extend game worlds beyond traditional platforms.

Check out the incredible speaker line-up to see who will be joining Jonathan.

Download The Latest Agenda