Damien Read

Personalisation Consultant BritBox International

Main Day 2 - Wednesday 6th November

11:30 AM Panel: Personalising Complex Journeys for an Exceptional Customer Experience

  • What is personalisation?
  • What are the pre-requisites for personalisation?
  • When does it make sense for organisations to personalise experiences?
  • Harnessing Customer Data for Personalisation: Employing analytics to tailor online customer journeys effectively.
  • Personalising Complex Customer Journeys: Utilizing customer data to identify and address complexities in customer paths, enhancing navigation and satisfaction.
  • Building meaningful experiences which creates loyal and long-lasting relationships: Using customer data to create deep, long-term customer loyalty, leading to repeated engagement.
  • Exploring technologies and methodologies that utilize real-time data for dynamic adjustments to personalisation strategies.

Check out the incredible speaker line-up to see who will be joining Damien.

Download The Latest Agenda