The Industry's Premier Event Dedicated To Consumer Personalisation

5 - 6 nOVEMBER, 2024 | Hilton London Olympia Hotel, uk

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Eli Abramovitch

Head of Engineering, Personalization & Core Experience Deliveroo

Eli is a visionary technology leader and a driving force in the personalization space with a remarkable history of forging high-performing engineering organizations at industry giants like Deliveroo, Amazon and Booking.com. Throughout his accomplished career, Eli has spearheaded exponential growth and delivered significant company-wide impact by championing innovation, leveraging data-driven strategies and cutting-edge A/B testing methodologies.

Main Day 2 - Wednesday 6th November

2:40 PM Tailoring the Ordering Experience: Leveraging Multiple Interactions for Personalized Customer Journeys

Mapping the Customer Journey: Analysing the customer journey through key stages—pre-purchase, purchase, and post-purchase. Highlight the importance of consistent personalization across all interactions, particularly on delivery platforms.
Data-Driven Personalization: Utilizing data from various sources such as order history, website analytics, and social media to refine personalization efforts, enhancing each stage of the customer journey.
Engaging Through Personalized Content: Techniques for creating content that resonates personally with different customer segments throughout their ordering journey. Emphasize the importance of touchpoints like social media platforms and advertising in raising awareness and engaging with customers.

Check out the incredible speaker line-up to see who will be joining Eli.

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Address: IQPC Ltd, 129 Wilton Road,
London SW1V 1JZ
Telephone: 44 (0) 207 368 9300
Fax: 44 (0) 207 368 9301
Email: enquire@iqpc.co.uk