The Industry's Premier Event Dedicated To Consumer Personalisation

5 - 6 nOVEMBER | Hilton London Olympia Hotel, uk

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Sandy Ghurman

Senior Product Owner – Customer Data & Transformation Easyjet

Building Data Assets: Focus on privacy and compliance while creating value exchanges that encourage customers to willingly share their data, emphasizing the importance of first-party data.
Diverse Data Utilization: Learn how to effectively use zero, first, and second-party data to gain deep insights into your customers.
Comprehensive Customer View: Learn to stitch together a comprehensive picture of the customer through an ecosystem of digital touchpoints, including first-party data and behavioral data across multiple devices, to deliver a truly personalized experience.
Reliable Activation: Discover strategies for activating customer data reliably, ensuring personalized and meaningful interactions.
Digital Transformation: Understand how digital transformation facilitates seamless engagement across all organizational channels.
Technology Integration: Explore the role of emerging technologies and platforms, such as CDPs and AI, in merging data streams for accurate targeting and personalisation.

Check out the incredible speaker line-up to see who will be joining Sandy.

Address: IQPC Ltd, 129 Wilton Road,
London SW1V 1JZ
Telephone: 44 (0) 207 368 9300
Fax: 44 (0) 207 368 9301
Email: enquire@iqpc.co.uk