Angeliki brings 18 years of experience in the multinational Pharma/Biotech industry, having accumulated valuable professional insight by working in Sales, Medical & Marketing at Local, Regional & Global level. She studied Pharmacy at the National University of Athens and Marketing at the Chartered Institute of Marketing. Angeliki enjoys leading and inspiring cross-functional global teams, with the goal to shape aligned strategic aspirations and to build engaged organizations with clear vision, strong growth drivers and ethos. She has travelled extensively on business assignments to 25 countries in the EU, South East Asia and the US. Throughout the course of her career, Angeliki has always strived for sustainable value creation and has been constantly seeking opportunities to assume new and challenging roles that have broadened her experience and sharpened her understanding of the healthcare environment and of the direction this is going to take over the next years. Starting everything that she does with the question: “how this will deliver better healthcare solutions and improve people's lives?", it is her firm conviction that the highest level of achievement is to bring value to society through new strategic approaches and innovative ways of working towards a full-service patient value operational model.
Understanding the strategic vision and execution plans of franchise heads is crucial for successful pharmaceutical launches. This session will delve into their unique perspectives, revealing critical insights and best practices for optimizing launch strategies.
• Integrating cross-functional teams early to ensure cohesive planning and streamlined execution.
• Utilizing data-driven insights to tailor launch strategies to specific market needs and dynamics.
• Focusing on long-term brand positioning to sustain competitive advantage and market share.
In today’s digital environment, capturing and maintaining attention is increasingly challenging. With almost 4 launches under her belt, Angeliki will delve into strategies for creating meaningful differentiation through compelling narratives and incremental value, ensuring your launch efforts resonate deeply with your audience.
• Developing compelling human narratives that deliver innovative, emotive content that deeply connects with customers to creative meaningful belief and behaviour change.
• Building a strong brand story and narrative that stands out in a crowded competitive landscape.
• Principles that Galderma leverage to deliver content that is linked to the customer’s critical thinking and actions.
Check out the incredible speaker line-up to see who will be joining Angeliki.
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