THE HOME FOR BIOPHARMA LAUNCH LEADERS TO REVOLUTIONISE LAUNCH STRATEGY & MANAGEMENT FROM CLINICAL DEVELOPMENT INTO POST-LAUNCH COMMERCIAL SUCCESS
3 - 4 December 2024
| Hotel London Olympia, UK
Stephane Brocker
VP, Head of Strategic Business Excellence Ipsen
With over 15 years of experience in the pharmaceutical industry, I currently serve as VP, Head of Strategic Business Excellence at Ipsen, supporting countries all over the world for sales force effectiveness, competitive intelligence, forecasting, and launch excellence, among other areas. Prior to this, I was the Country President for Ipsen Italy, overseeing 130+ employees and driving significant growth during the COVID crisis. Passionate about transforming specialty care commercialization, I contribute actively to strategic governance at Ipsen and have worked on more than +10 launches, either locally or globally.
Pharma Launch Excellence Summit Main Conference Day 2: Wednesday 4th December
10:00 AM Panel Discussion: Launching into New/Competitive Markets: Strategies for Driving Commercial Excellence
Successfully launching a pharmaceutical product in an already competitive environment requires innovative strategies and precise execution to gain market share and achieve commercial excellence. This session will provide insights on differentiating your product, driving commercial success, and navigating the complexities of new market entry.
• Developing a robust value proposition to clearly differentiate your product from competitors.
• Leveraging advanced analytics to identify market opportunities and optimize resource allocation.
• Engaging key stakeholders early to build strong relationships and drive market adoption.
Check out the incredible speaker line-up to see who will be joining Stephane.
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