Nnenna Hemeson

Global Marketing & Growth Director NatPower

Nnenna is a marketing and sustainability expert across Fashion, FMCG, CPG, Tech and Renewable Energy industry with a wealth of experience working with global businesses, SMEs, government and non-government organizations to deliver brand equity, environmental and social impact. Certified in circular economy and sustainable businesses from Cambridge Institute of Sustainability Leadership, sustainability marketing from the British School of Fashion. She comes with over seventeen years’ experience in marketing & communications strategy, brand development & innovation and sustainability solutions.

An exceptional creative, with a STEM background, recognized for turning products and technology into lifestyle brands that influence consumer culture, drive sustainable behaviour change and deliver social impact. Nnenna extends her passion for sustainability, to volunteering with the UN Women UK, advising on addressing the urgent need to end poverty and enhance the economic empowerment of women and girls. She sheds light on topics that impact people & planet by being the Founder & Chief Editor of Echiché, a platform that champions the voice of the younger generation who have something to say on what and how Brands and Institutions (government & non-government) deliver on their sustainability commitments.

Nnenna began her role as the Global Marketing & Growth Director for NatPower, working to fulfil energy transition in the UK and electrifying the global marine sector. This enables her fulfil her goal of having an even greater impact on the planet. Her first NatPower Ad campaign is a finalist at The Drum Awards for social purpose, a testament to her creativity and work towards real impact.

Conference Day Two

12:05 PM Presentation: Understanding Customers to Drive Sustainable Behavioural Change

Exploring the science of consumer research, and the opportunity data presents to connect consumers and brands. This session will explore how Nnenna Hemeson, Global Marketing & Growth Director at NatPower is using insights into customer behaviour to inform advertising strategies that not only enhance brand loyalty but also contribute to environmental sustainability, by driving real behavioural change.

  • Integrating customer insights into brand strategy to create products and experiences that resonate with consumers’ values and needs.
  • Understanding how brands can influence consumer behaviours and choices towards sustainable practices through strategic messaging, incentives, and educational initiatives.
  • Building emotional bonds with customers through authentic storytelling, shared values, and community engagement, which can enhance brand loyalty and advocacy.
  • The critical role of customer behaviour change in advancing sustainability initiatives and how brands can position themselves as leaders in the fight against climate change.

Check out the incredible speaker line-up to see who will be joining Nnenna.

Download The Latest Agenda